Social Sciences

Volume 5, Issue 3, June 2016

  • Integrated Marketing Communication and Performance of Kenya Post and Savings Bank

    Cheruiyot Rose Jemutai, Peter Philip Wambua

    Issue: Volume 5, Issue 3, June 2016
    Pages: 37-49
    Received: 27 May 2016
    Accepted: 8 June 2016
    Published: 20 June 2016
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    Abstract: This study examines the Integrated Marketing Communication and Performance of Post Office Savings Bank Nairobi. Integrated marketing Communication is an integral factor in the success of any firm and therefore a great deal of professionalism is required of the provider due to ever-increasing competition. It’s no longer enough to use Traditional adv... Show More
  • Achievements of China's Criminal Law and Challenges of China’s Anti-Corruption

    Zhang Lei

    Issue: Volume 5, Issue 3, June 2016
    Pages: 50-53
    Received: 23 July 2016
    Published: 25 July 2016
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    Abstract: China's criminal law legislation started since China (PRC) was founded in 1949, and has experienced 3 distinctive periods. 1997 criminal law set the foundational framework for Chinese criminal justice, which still being utilized. In order to accommodate drastic development of Chinese society and economy, China's National People’s Congress (NPC) has... Show More