Journal of Business and Economic Development

Volume 8, Issue 4, December 2023

  • Research Article

    Review on: Factors Affecting Rural-Urban Poverty in Ethiopia

    Shibeshi Fekadu Tolesa, Gizaw Fetene Zeleke

    Issue: Volume 8, Issue 4, December 2023
    Pages: 108-112
    Received: Sep. 27, 2023
    Accepted: Oct. 16, 2023
    Published: Oct. 28, 2023
    Downloads:
    Views:
    Abstract: Agriculture is the backbone of Ethiopian Economy and agricultural production is the source of livelihood for millions of Ethiopians, especially for those in rural areas. Different factors are likely affecting the economic status of rural population of Ethiopia. Specifically, six major factors that are highlighted as contributing to the exasperation... Show More
  • Research Article

    The Impact of Brand Awareness and Brand Perceived Quality Towards Purchase Intention of Mobile Phone from Customers View in Ethiopia

    Alemayehu Bakalo*, Chalchissa Amantie

    Issue: Volume 8, Issue 4, December 2023
    Pages: 113-120
    Received: Nov. 10, 2023
    Accepted: Nov. 28, 2023
    Published: Dec. 11, 2023
    Downloads:
    Views:
    Abstract: The aim of this study is to examine brand awareness, perceived quality toward purchase intention of customer in mobile phone. The study employed explanatory research design. The convenience sampling techniques used to collect data from 386 respondents. Data collected through closed ended questionnaire with five alternative responses. The data were ... Show More