Journal of Public Policy and Administration

Submit a Manuscript

Publishing with us to make your research visible to the widest possible audience.

Propose a Special Issue

Building a community of authors and readers to discuss the latest research and develop new ideas.

Research Article |

The Digitalization of Tourism Allows Local Governments to Reach International Tourists

The research results found an increase in tourist visits to local tourist destinations, with various backgrounds and regional origins. The aim of this research is to find out more about the influence of technology on increasing tourist visits. Regional governments have made various breakthroughs and continue to increase the use of technology to develop regional development in the tourism sector with digitalization strategies. The local government utilizes digitalization strategies to achieve excellence in developing the tourism sector to realize competitive and sustainable development. The research method uses a combination of sequential explanatory models which combine a combination of quantitative and qualitative research methods in series, namely in the first stage the research was carried out using quantitative methods and in the second stage using qualitative methods. The increase in visitors to tourism destinations is quite high after the Co-19 outbreak, this is shown by the number of tourists visiting tourist locations which continues to increase. Demand for digitalization services in tourist areas is also increasingly showing an increase. The regional government has formulated regional policies that are more adaptive to change, and are also supported by digitalization of technology in terms of: 1) Cultural preservation, tracing the history of tourism, application of technology that influences the process and results of data collection on various tourism activities. 2) Administrative, legal and political framework, with various administrative provisions for tourism development. 3) The level of integration of tourist destination locations and the implementation of a sustainable tourism industry model.

Digitalization of Local Tourism, Regional Development, Government Commitment

APA Style

Cudai Nur, A., Akib, H., Niswaty, R. (2023). The Digitalization of Tourism Allows Local Governments to Reach International Tourists. Journal of Public Policy and Administration, 7(4), 147-155.

ACS Style

Cudai Nur, A.; Akib, H.; Niswaty, R. The Digitalization of Tourism Allows Local Governments to Reach International Tourists. J. Public Policy Adm. 2023, 7(4), 147-155. doi: 10.11648/j.jppa.20230704.11

AMA Style

Cudai Nur A, Akib H, Niswaty R. The Digitalization of Tourism Allows Local Governments to Reach International Tourists. J Public Policy Adm. 2023;7(4):147-155. doi: 10.11648/j.jppa.20230704.11

Copyright © 2023 Authors retain the copyright of this article.
This article is an open access article distributed under the Creative Commons Attribution License ( which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

1. L. Cheng, C. Chen, and C. Xiu, ‘Excess kindergarten travel in Changchun, Northeast China: A measure of residence-kindergarten spatial mismatch’, J Transp Geogr, vol. 60, no. April 2017, pp. 208–216, 2017, doi: 10.1016/j.jtrangeo.2017.03.009.
2. Y. Gong, A. Schroeder, and P. L. Plaisance, ‘Digital detox tourism: An Ellulian critique’, Ann Tour Res, vol. 103, 2023, doi: 10.1016/j.annals.2023.103646.
3. L. Cheng, X. Chen, S. Yang, Z. Cao, J. De Vos, and F. Witlox, ‘Active travel for active ageing in China: The role of built environment’, Journal of Transport Geography, vol. 76, no. November 2018, pp. 142–152, 2019, doi: 10.1016/j.jtrangeo.2019.03.010.
4. D. B. E. Dharmowijoyo, Y. O. Susilo, and A. Karlström, ‘Analysing the complexity of day-to-day individual activity-travel patterns using a multidimensional sequence alignment model: A case study in the Bandung Metropolitan Area, Indonesia’, Journal of Transport Geography, vol. 64, no. August, pp. 1–12, 2017, doi: 10.1016/j.jtrangeo.2017.08.001.
5. J. H. Lee, A. W. Davis, and K. G. Goulias, ‘Triggers of behavioral change: Longitudinal analysis of travel behavior, household composition and spatial characteristics of the residence’, Journal of Choice Modelling, vol. 24, no. January, pp. 4–21, 2017, doi: 10.1016/j.jocm.2017.01.001.
6. L. Li, K. Y. Lee, and S. B. Yang, ‘Exploring the effect of heuristic factors on the popularity of user-curated “Best places to visit” recommendations in an online travel community’, Information Processing and Management, vol. 56, no. 4, pp. 1391–1408, 2019, doi: 10.1016/j.ipm.2018.03.009.
7. A. Neven et al., ‘Influence of functioning and contextual factors on activity-related travel behaviour in Multiple Sclerosis’, Journal of Transport and Health, vol. 11, pp. 100–109, 2018, doi: 10.1016/j.jth.2018.10.006.
8. A. C. Nur and M. Guntur, ‘Analisis Kebijakan Publik’, in Analisis Kebijakan Publik, no. April, Makassar: Badan Penerbit Universitas Negeri Makassar, 2019, pp. 1–215.
9. Bernan, World trade report 2008: trade in a globalizing world. World Trade Organization, 2008.
10. A. C. Nur, R. Niswaty, and H. Akib, ‘Development of Local Potential Enterpreneurial Based Tourism Destination In East Beach South Sulawesi Indonesia’.
11. F. Said, R. Salam, H. Akib, and A. Baharuddin, ‘An Analysis of Tourism Visit Trend’, vol. 149, no. Icest, pp. 34–36, 2017.
12. Y. Samad, M. Salim, M. Arfin, and H. Akib, ‘The Functions of Language in Realizing the Indonesian Culinary on the official tourism website of Indonesia: A Tourism Discourse Perspective’, The Functions of Language in Realizing the Indonesian Culinary on the Official Tourism Website of Indonesia: A Tourism Discourse Perspective (October 31, 2018). Ewha Journal of Social Sciences, Forthcoming, 2018.
13. S. Annis, ‘Evolving connectedness among environmental groups and grassroots organizations in protected areas of Central America’, World Development, vol. 20, no. 4, pp. 587–595, 1992.
14. G. Saxena and B. Ilbery, ‘Integrated rural tourism a border case study’, Annals of Tourism Research, vol. 35, no. 1, pp. 233–254, 2008.
15. D. Sterchele, ‘Memorable tourism experiences and their consequences: An interaction ritual (IR) theory approach’, Annals of Tourism Research, vol. 81, p. 102847, 2020.
16. S. Darsoprajitno, ‘Genangan dan Kekeringan, Ekologi dan Pembangunan, Sumberdaya Air dalam Konteks Pengelolaan Daerah Tangkapan Air’, Bandung: Pusat Penelitian Sumber Daya Alam dan Lingkungan-Lembaga Penelitian Universitas Padjadjaran, vol. 6, pp. 18–29, 2002.
17. L. Dwyer, P. Forsyth, and W. Dwyer, Tourism economics and policy, vol. 5. Channel View Publications, 2020.
18. P. E. Murphy, Tourism: A community approach (RLE Tourism). Routledge, 2013.
19. D. M. Hummon, ‘Community attachment: Local sentiment and sense of place’, in Place attachment, Springer, 1992, pp. 253–278.
20. B. Winarno, ‘Kebijakan publik: Teori dan proses’, (No Title), 2007.
21. B. J. Walkosz, T. Jolls, and M. A. Sund, ‘Global/local: media literacy for the global village’, in OfCom International Research Forum, 2008.
22. S. Eko, T. I. Khasanah, D. Widuri, S. Handayani, N. Handayani, and P. Qomariyah, ‘Desa membangun indonesia’, FPPD. Yogyakarta, 2014.
23. H. M. Jogiyanto, ‘Sistem teknologi informasi’, Andi. Yogyakarta, 2005.
24. J. Simarmata, ‘Pengenalan teknologi komputer dan informasi’, Yogyakarta: Andi, 2006.
25. A. A. Long and D. N. Sedley, The Hellenistic Philosophers: Volume 2, Greek and Latin Texts with Notes and Bibliography. Cambridge University Press, 1987.
26. A. J. Mahardhani, ‘Strategi Pembangunan Desa’, Ponorogo: Unmuh Ponorogo Pres, 2014.
27. A. C. Nur, R. Niswaty, D. Mustafa, M. Guntur, and A. Aslinda, ‘The Role of Technology in Development Policy in the Era of Globalization in South Sulawesi Indonesia’, 2021.
28. M. Alhada, ‘Pencemaran Air Sungai di Indonesia’, Ilmu Sos. dan Polit. Airlangga, 2012.
29. H. Hartanto, ‘Piala Dunia 2014: Cermin Keberhasilan Diplomasi Brazil Serta Dampaknya Bagi Perkembangan Ekonomi’, Jurnal Tapis: Jurnal Teropong Aspirasi Politik Islam, vol. 12, no. 1, pp. 1–18, 2016.
30. J. W. Creswell and C. N. Poth, Qualitative inquiry and research design: Choosing among five approaches. Sage publications, 2016.
31. J. W. Creswell, ‘Research Design: Qualitative Approach, Quantitative and Mixed’, Yogyakarta: Student Library, 2013.
32. F. Said, A. Wahidiyat, D. D. Andayani, H. Harifuddin, and R. Salam, ‘Development of Travel Attractions Through the Design of Google SketchUp Based Coastal Tourist Map (Pengembangan Daya Tarik Wisata Melalui Perancangan Peta Wisata Pantai Berbasis Google SketchUp)’, Pekommas, vol. 2, no. 2, p. 222388, 2017.
33. S. Hendradewi and L. Ningrum, ‘Indonesians Go to China, are They Satisfied?’, Tourism Proceeding, pp. 78–88, 2019.
34. D. A. D. Nasution, I. Muda, A. Sumekar, and E. Abubakar, ‘Analysis of The Economic Behavior of Society E-Commerce as An Impact on The Development of The 4.0 Industrial Revolution and Society 5.0’, in BICED 2020: Proceedings of the 2nd EAI Bukittinggi International Conference on Education, BICED 2020, 14 September, 2020, Bukititinggi, West Sumatera, Indonesia, European Alliance for Innovation, 2021, p. 217.
35. Mulyadi, ‘Pengertian sistem menurut mulyadi’, Sistem Akuntansi, 2016.
36. M. Mardiana and K. Kurniawan, ‘Improving Students’reading Comprehension By Using Media At The Grade X3 Of Sma Negeri I Tambang-Kampar’, Lectura: Jurnal Pendidikan, vol. 6, no. 2, pp. 1–21, 2015.
37. P. Marius and S. Anggoro, ‘Profil pengguna internet Indonesia’, APJII, Jakarta, 2015.
38. E. Budiman, U. Hairah, H. Haeruddin, and A. Saudek, ‘Mobile networks for mobile learning tools’, Journal of Telecommunication, Electronic and Computer Engineering (JTEC), vol. 10, no. 1–4, pp. 47–52, 2018.
39. M. Kamaludin, ‘Malang City Urban Community’s Perception towards Religion and Islamic Education’, Progresiva: Jurnal Pemikiran dan Pendidikan Islam, vol. 10, no. 2, pp. 87–98, 2021.