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Proposing a New Concept of Cultural Enterprises: By Reviewing Cultural Enterprises

This article sorts out the literature on cultural enterprises and corporate culture, from which we can draw a deeper understanding and propose new concepts. The purpose of this article is to put forward a new concept of cultural enterprise, and to have a new understanding of cultural enterprise. And finding the relationship between corporate culture and cultural enterprise. This article also puts forward some suggestions for further research on cultural enterprises in the future. And give the suggestions for research methodology. In the next study, the researchers can use the method of interview with CEO or managers in companies. Through analysis the interview questions to get result for cultural enterprise. The significance of exploring cultural enterprises is not only to deeply understand corporate culture and help enterprises engaged in the cultural industry, but also to help enterprises in all walks of life to operate more independently through the implementation of cultural enterprise strategy, so that enterprises and individuals can fully exert their potential. It also points out new research directions for researchers. When studying cultural enterprises in the future, having more ideas and cognition, a more comprehensive view of the companies' development, is more conducive to the formulation and implementation of corporate culture and strategy.

Culture, Corporate Culture, Cultural Enterprises, Culture Industry, Curtural Innovation, Cultural Enterprise Strategy

APA Style

Chen Kaiyue. (2023). Proposing a New Concept of Cultural Enterprises: By Reviewing Cultural Enterprises. Journal of Investment and Management, 12(1), 12-15. https://doi.org/10.11648/j.jim.20231201.12

ACS Style

Chen Kaiyue. Proposing a New Concept of Cultural Enterprises: By Reviewing Cultural Enterprises. J. Invest. Manag. 2023, 12(1), 12-15. doi: 10.11648/j.jim.20231201.12

AMA Style

Chen Kaiyue. Proposing a New Concept of Cultural Enterprises: By Reviewing Cultural Enterprises. J Invest Manag. 2023;12(1):12-15. doi: 10.11648/j.jim.20231201.12

Copyright © 2023 Authors retain the copyright of this article.
This article is an open access article distributed under the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/) which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

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