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IFTAR Business Process and Strategies: A Study of IFTAR Shop in Rangpur City-Corporation

Received: 26 June 2016     Accepted: 11 July 2016     Published: 2 August 2016
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Abstract

The main purpose of this article is to know and make people informed about various IFTAR items available in Rangpur city-corporation and to know the marketing approach – the marketers of IFTAR shop use. This is not only the culture of Rangpur but all over the country except expensive and highly developed area of Bangladesh. IFTAR is one of the most informed and available culture of Muslim customs. As Bangladesh is a Muslim country IFTAR is also an important customs in the month of RAMADAN. This paper will show the basic characteristics of IFTAR business and their strategy in this business. Different countries have different culture. Especially for IFTAR, every Muslim country sets for IFTAR as their culture. But their items differ area to area, city to city, country to country even customs to customs. Bangladesh is Muslim country and north-bangle is one of the most influential area in this economy so the customs and culture of this arena also influential in the economy. Rangpur is one of the most valuable cities because every type of life leading facility is presence here such as Medical College, Public University, Dental College, many privet university, many international agency and many MNC also. So in this paper the researcher tried to capture the culture and mostly thing this culture will represent the IFTAR culture of Bangladesh.

Published in Science Journal of Business and Management (Volume 4, Issue 4)
DOI 10.11648/j.sjbm.20160404.14
Page(s) 127-131
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2016. Published by Science Publishing Group

Keywords

IFTAR, IFTAR Business Strategy, IFTAR Business Process, IFTAR in Bangladesh

References
[1] Agriculture Food and Rural Development. Methods to Price Your Product; Agriculture Business Startegies 9 Feb 1999, Agdex 845-2)
[2] Arvinlucy Akinyi Onditi. An Evaluation of Promotional., International Journal of Business and Social Science (Vol. 3 No. 5; March 2012)
[3] Chai Lee Goi (May 2009). A Review of Marketing Mix: 4Ps or More (Vol. 1, No. 1); International Journal of Marketing Studies
[4] Cole Ehmke, Joan Fulton, and Jayson Lusk. Marketing’s Four P’s First Steps for New Entrepreneurs; PURDUR EXTENSION EC-730
[5] David J. Teece (2010). Business Model, Business Strategy and Innovation; Elsevier Ltd
[6] Dennis E. Schlais, Richard N. Davis, Kristi A. Schlais; Introduction to Business (Third Edition)
[7] How to achieve an effective promotional mix; The Chartered Institute of Marketing, 2009
[8] Philip T. Kotler and Kevin Lane Keller (2010). Marketing Management; A South Asian perspective. Pearson Education, India
[9] Philip T. Kotler and Kevin Lane Keller (2006). Principles of Marketing; Pearson Education
[10] Ramon C. Masanell, J. Enric Ricart. From Strategy to Business Model and to Tactics; Harvard Business School Working Paper 10-036
[11] Rangpur City-Corporation; Wikipedia
Cite This Article
  • APA Style

    Md. Shahinoor Rahman, Md. Morshadul Hasan Arif, Md. Shafiul Islam. (2016). IFTAR Business Process and Strategies: A Study of IFTAR Shop in Rangpur City-Corporation. Science Journal of Business and Management, 4(4), 127-131. https://doi.org/10.11648/j.sjbm.20160404.14

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    ACS Style

    Md. Shahinoor Rahman; Md. Morshadul Hasan Arif; Md. Shafiul Islam. IFTAR Business Process and Strategies: A Study of IFTAR Shop in Rangpur City-Corporation. Sci. J. Bus. Manag. 2016, 4(4), 127-131. doi: 10.11648/j.sjbm.20160404.14

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    AMA Style

    Md. Shahinoor Rahman, Md. Morshadul Hasan Arif, Md. Shafiul Islam. IFTAR Business Process and Strategies: A Study of IFTAR Shop in Rangpur City-Corporation. Sci J Bus Manag. 2016;4(4):127-131. doi: 10.11648/j.sjbm.20160404.14

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  • @article{10.11648/j.sjbm.20160404.14,
      author = {Md. Shahinoor Rahman and Md. Morshadul Hasan Arif and Md. Shafiul Islam},
      title = {IFTAR Business Process and Strategies: A Study of IFTAR Shop in Rangpur City-Corporation},
      journal = {Science Journal of Business and Management},
      volume = {4},
      number = {4},
      pages = {127-131},
      doi = {10.11648/j.sjbm.20160404.14},
      url = {https://doi.org/10.11648/j.sjbm.20160404.14},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.sjbm.20160404.14},
      abstract = {The main purpose of this article is to know and make people informed about various IFTAR items available in Rangpur city-corporation and to know the marketing approach – the marketers of IFTAR shop use. This is not only the culture of Rangpur but all over the country except expensive and highly developed area of Bangladesh. IFTAR is one of the most informed and available culture of Muslim customs. As Bangladesh is a Muslim country IFTAR is also an important customs in the month of RAMADAN. This paper will show the basic characteristics of IFTAR business and their strategy in this business. Different countries have different culture. Especially for IFTAR, every Muslim country sets for IFTAR as their culture. But their items differ area to area, city to city, country to country even customs to customs. Bangladesh is Muslim country and north-bangle is one of the most influential area in this economy so the customs and culture of this arena also influential in the economy. Rangpur is one of the most valuable cities because every type of life leading facility is presence here such as Medical College, Public University, Dental College, many privet university, many international agency and many MNC also. So in this paper the researcher tried to capture the culture and mostly thing this culture will represent the IFTAR culture of Bangladesh.},
     year = {2016}
    }
    

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    T1  - IFTAR Business Process and Strategies: A Study of IFTAR Shop in Rangpur City-Corporation
    AU  - Md. Shahinoor Rahman
    AU  - Md. Morshadul Hasan Arif
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    AB  - The main purpose of this article is to know and make people informed about various IFTAR items available in Rangpur city-corporation and to know the marketing approach – the marketers of IFTAR shop use. This is not only the culture of Rangpur but all over the country except expensive and highly developed area of Bangladesh. IFTAR is one of the most informed and available culture of Muslim customs. As Bangladesh is a Muslim country IFTAR is also an important customs in the month of RAMADAN. This paper will show the basic characteristics of IFTAR business and their strategy in this business. Different countries have different culture. Especially for IFTAR, every Muslim country sets for IFTAR as their culture. But their items differ area to area, city to city, country to country even customs to customs. Bangladesh is Muslim country and north-bangle is one of the most influential area in this economy so the customs and culture of this arena also influential in the economy. Rangpur is one of the most valuable cities because every type of life leading facility is presence here such as Medical College, Public University, Dental College, many privet university, many international agency and many MNC also. So in this paper the researcher tried to capture the culture and mostly thing this culture will represent the IFTAR culture of Bangladesh.
    VL  - 4
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    ER  - 

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Author Information
  • Department of Accounting and Information Systems, Begum Rokeya University, Rangpur, Bangladesh

  • Department of Accounting and Information Systems, Begum Rokeya University, Rangpur, Bangladesh

  • Department of Accounting and Information Systems, Begum Rokeya University, Rangpur, Bangladesh

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