| Peer-Reviewed

Research on Fresh Meat Cold Chain Logistics Service Quality Model Based on Supply Chain

Received: 7 July 2016     Accepted: 18 July 2016     Published: 29 July 2016
Views:       Downloads:
Abstract

Along with the fast economic development as well as the increase of consciousness for the food safety, the market demand for live fresh food also increases. In recent years, regarding to fresh meat food quality is more and more important in our country, because the special nature of fresh meat, it extremely easy to receive the microorganism pollution to deteriorate. But lack the research on the fresh meat cold chain physical distribution grade of service appraisal system and about the establishment of model. Based on this, the article takes the fresh meat enterprise as the object to determine the service quality evaluation index of fresh meat cold chain logistics, and establishes the corresponding evaluation model according to FAHP. Then according to its actual enterprises to carry out the verification of the model provide feasible theoretical guidance and reference for the enterprise to find and solve problems.

Published in Journal of Investment and Management (Volume 5, Issue 3)
DOI 10.11648/j.jim.20160503.11
Page(s) 17-24
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2016. Published by Science Publishing Group

Keywords

Cold Chain Logistics, Service Quality, FAHP, Evaluation Model

References
[1] Gronroos C. A Service Model and its Marketing Implication. European Journal of Marketing, 1984, 04.
[2] Cheng Longsheng. The theory and method of Service Quality Evaluation [M]. Chinese Standard Press, 2011.
[3] Zhang Ningjun. Service Management - based on the quality and capacity of competition research. Economic& Management Publishing House, 2006.
[4] Zheng Bing, Jin Yufang et al. Establishment of the China's local logistics service quality evaluation index and its experimental verification [J]. Management Review, 2007, 04.
[5] Deng Yanwei. Study on performance evaluation of cold chain logistics of aquatic products in China [D]. Beijing Jiaotong University, 2014.
[6] Song Baoe, Zhu Wenying, Li Xiaoming. The Research on the Assessment of Farm Produce Cold Chain Quality and Safety Based on Fuzzy Comprehensive Evaluation [J]. Journal of food science and biotechnology, 2013, 10.
[7] Li Lin, Hou Jieling. Study on the service quality evaluation of the cold chain logistics of fresh agricultural products in e-commerce [J]. Logistics technology, 2015, 06: 132-135.
[8] Yin Fei. Safety evaluation of food cold chain logistics [D]. Jiangnan University, 2013.
[9] Chen Hongli, Li Jinying, Liu Yongsheng. The Service Quality of Fresh Food Cold Chain Logistics [J]. Logistics Technology. 2011.
[10] Zhang Jijun. Fuzzy Analytic Hierarchy Process [J]. Fuzzy System and Mathematics, 2002, 02.
[11] Lv Yuejin. Ranking of Fuzzy Analytic Hierarchy Process Based on Fuzzy Consistent Matrix [J]. Fuzzy System and Mathematics 2002, 02.
Cite This Article
  • APA Style

    Wei Guochen, Chen Xiaochun, Liu Cai. (2016). Research on Fresh Meat Cold Chain Logistics Service Quality Model Based on Supply Chain. Journal of Investment and Management, 5(3), 17-24. https://doi.org/10.11648/j.jim.20160503.11

    Copy | Download

    ACS Style

    Wei Guochen; Chen Xiaochun; Liu Cai. Research on Fresh Meat Cold Chain Logistics Service Quality Model Based on Supply Chain. J. Invest. Manag. 2016, 5(3), 17-24. doi: 10.11648/j.jim.20160503.11

    Copy | Download

    AMA Style

    Wei Guochen, Chen Xiaochun, Liu Cai. Research on Fresh Meat Cold Chain Logistics Service Quality Model Based on Supply Chain. J Invest Manag. 2016;5(3):17-24. doi: 10.11648/j.jim.20160503.11

    Copy | Download

  • @article{10.11648/j.jim.20160503.11,
      author = {Wei Guochen and Chen Xiaochun and Liu Cai},
      title = {Research on Fresh Meat Cold Chain Logistics Service Quality Model Based on Supply Chain},
      journal = {Journal of Investment and Management},
      volume = {5},
      number = {3},
      pages = {17-24},
      doi = {10.11648/j.jim.20160503.11},
      url = {https://doi.org/10.11648/j.jim.20160503.11},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.jim.20160503.11},
      abstract = {Along with the fast economic development as well as the increase of consciousness for the food safety, the market demand for live fresh food also increases. In recent years, regarding to fresh meat food quality is more and more important in our country, because the special nature of fresh meat, it extremely easy to receive the microorganism pollution to deteriorate. But lack the research on the fresh meat cold chain physical distribution grade of service appraisal system and about the establishment of model. Based on this, the article takes the fresh meat enterprise as the object to determine the service quality evaluation index of fresh meat cold chain logistics, and establishes the corresponding evaluation model according to FAHP. Then according to its actual enterprises to carry out the verification of the model provide feasible theoretical guidance and reference for the enterprise to find and solve problems.},
     year = {2016}
    }
    

    Copy | Download

  • TY  - JOUR
    T1  - Research on Fresh Meat Cold Chain Logistics Service Quality Model Based on Supply Chain
    AU  - Wei Guochen
    AU  - Chen Xiaochun
    AU  - Liu Cai
    Y1  - 2016/07/29
    PY  - 2016
    N1  - https://doi.org/10.11648/j.jim.20160503.11
    DO  - 10.11648/j.jim.20160503.11
    T2  - Journal of Investment and Management
    JF  - Journal of Investment and Management
    JO  - Journal of Investment and Management
    SP  - 17
    EP  - 24
    PB  - Science Publishing Group
    SN  - 2328-7721
    UR  - https://doi.org/10.11648/j.jim.20160503.11
    AB  - Along with the fast economic development as well as the increase of consciousness for the food safety, the market demand for live fresh food also increases. In recent years, regarding to fresh meat food quality is more and more important in our country, because the special nature of fresh meat, it extremely easy to receive the microorganism pollution to deteriorate. But lack the research on the fresh meat cold chain physical distribution grade of service appraisal system and about the establishment of model. Based on this, the article takes the fresh meat enterprise as the object to determine the service quality evaluation index of fresh meat cold chain logistics, and establishes the corresponding evaluation model according to FAHP. Then according to its actual enterprises to carry out the verification of the model provide feasible theoretical guidance and reference for the enterprise to find and solve problems.
    VL  - 5
    IS  - 3
    ER  - 

    Copy | Download

Author Information
  • Business School, Beijing Wuzi University, Beijing, China

  • Business School, Beijing Wuzi University, Beijing, China

  • School of Logistics, Beijing Wuzi University, Beijing, China

  • Sections