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The Papel of the Municipal University Center of Trinidad in the Strategic Planning of the Agricultural Cooperative Sector in the Territory

Received: 18 January 2019     Accepted: 20 March 2019     Published: 22 November 2019
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Abstract

The strategic thinking of companies is the coordination of creative minds within a common perspective that allows a business to move towards the future in a way that is satisfactory for all. The purpose of strategic thinking is to help explore the many future challenges, both predictable and unpredictable, rather than preparing them for a probable single tomorrow. Among the main latent difficulties that constitute a current brake to achieve the proposed objectives to achieve food sovereignty of the Trinidad Municipality, Cuba, based on the respect and conservation of the environment, we can cite: bad agro-economic management, indiscriminate use of agricultural inputs, ignorance of producers and professionals of sustainable production technologies, soil degradation, ignorance of botany and plant breeding of frequently planted crops, poor quality or insufficient availability of the seeds of seeds and bacteria used, ignorance and violation of current agricultural legislation, territorial agricultural ordering outside the real context presented by the municipality, among others. Elements that in one way or another have to do with the insufficient training of professionals and workers in the agricultural sector in the territory. The present work proposes a design and implementation of training actions in the agricultural sector of the territory that allow to reach sustainability standards in the same, starting from a joint action between the Municipal University Center of Trinidad and the Municipal Delegation of Agriculture, exposing already the first results of this training, which are taxed to increase the efficiency of work in the agricultural sector of the territory.

Published in American Journal of Plant Biology (Volume 4, Issue 4)
DOI 10.11648/j.ajpb.20190404.19
Page(s) 110-113
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2019. Published by Science Publishing Group

Keywords

Taining, Territory, Strategy, Efficiency and Elevation

References
[1] Collective of authors. Strategic Management compilation. Faculty of Economics, University of Havana, Cuba, 2001.
[2] González Toledo, Alfredo O. Redesign and implementation of the management strategy of the basic unit of cooperative production Siguaney. Thesis in option to the academic degree of Master in Management, center of study in advanced techniques of management, Faculty of Accounting and Finance, University of Sancti Spiritus "José Martí Pérez", 2007.
[3] Koontz, H. Elements of Administration, 3rd edition, S/Editorial, 2003.
[4] Kotler, P. Marketing direction. Editorial Pearson Education, S. A. 10th ed. España, 2000.
[5] Kotler, P. Marketing Management. Prentice Hall, 2005.
[6] Mc Onasiy, J. Marketing: A global approach. Editorial Mc Graw-Hill de Management. 13th ed. Spain. 2000.
[7] Moya Fernandez, Roxana. Proposal of the commercial strategy of the Cultural event International Festival of the new Latin American cinema. Thesis in option to the degree of degree in tourism. Faculty of Tourism, University of Havana, Cuba, 2010.
[8] Born Montagne, Juan a. Design and implementation of a strategy to assess sales in the UBPC-south of Jíbaro. Thesis in option to the academic degree of Master in Management, center of study in advanced techniques of management, Faculty of Accounting and Finance, University of Sancti Spiritus "José Martí Pérez", 2007.
[9] Pérez Oliva, Jany. Proposal of actions to improve the marketing of the Integral company Zapata Peninsula of the hotel group Cubanacán for the period 2010-2015. Thesis in option to the degree of degree in tourism. Faculty of Tourism, University of Havana, Cuba, 2010.
[10] Menguzzato, M. and Renau, J. J: The strategic direction of the company. Barcelona: Ed. Ariel, 1991.
[11] Term in English of owners of risk, which is conceived as the people who they assume the power in the company and, therefore, the risk.
[12] Johnson G. and Scholes, K. Strategic direction. Madrid: Ed. Prentice Hall, 1996.
[13] The strategic direction: a competitive advantage. In Line (https://www.monografias.com/trabajos65/direccion-estrategica/). 2018.
[14] Guerras Martín, L. A.; Navas López, J. E The strategic direction of the company. Theory and applications (4.ª ed., cap. 1, 2, 3). Madrid: Thomson-Civitas, 2007.
[15] Navas López, J. E.; Guerras Martín, L. A. Cases of strategic management of the company (4.ª ed.) (Caso 3: "Iberdrola, an ethical and social commitment"). Madrid: Thomson-Civitas, 2008.
[16] Guerras Martín, L. A. L and Col The nature of strategic management. In Line (http://cv.uoc.edu/annotation/286358c6568795c01a76cac86d69262e/495155/PID_00144800/modul_1.html), 2019.
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  • APA Style

    Delvis Valdés Zayas, Clara Isabel Suárez Rodríguez, Eduardo Águila Turiño. (2019). The Papel of the Municipal University Center of Trinidad in the Strategic Planning of the Agricultural Cooperative Sector in the Territory. American Journal of Plant Biology, 4(4), 110-113. https://doi.org/10.11648/j.ajpb.20190404.19

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    ACS Style

    Delvis Valdés Zayas; Clara Isabel Suárez Rodríguez; Eduardo Águila Turiño. The Papel of the Municipal University Center of Trinidad in the Strategic Planning of the Agricultural Cooperative Sector in the Territory. Am. J. Plant Biol. 2019, 4(4), 110-113. doi: 10.11648/j.ajpb.20190404.19

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    AMA Style

    Delvis Valdés Zayas, Clara Isabel Suárez Rodríguez, Eduardo Águila Turiño. The Papel of the Municipal University Center of Trinidad in the Strategic Planning of the Agricultural Cooperative Sector in the Territory. Am J Plant Biol. 2019;4(4):110-113. doi: 10.11648/j.ajpb.20190404.19

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  • @article{10.11648/j.ajpb.20190404.19,
      author = {Delvis Valdés Zayas and Clara Isabel Suárez Rodríguez and Eduardo Águila Turiño},
      title = {The Papel of the Municipal University Center of Trinidad in the Strategic Planning of the Agricultural Cooperative Sector in the Territory},
      journal = {American Journal of Plant Biology},
      volume = {4},
      number = {4},
      pages = {110-113},
      doi = {10.11648/j.ajpb.20190404.19},
      url = {https://doi.org/10.11648/j.ajpb.20190404.19},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ajpb.20190404.19},
      abstract = {The strategic thinking of companies is the coordination of creative minds within a common perspective that allows a business to move towards the future in a way that is satisfactory for all. The purpose of strategic thinking is to help explore the many future challenges, both predictable and unpredictable, rather than preparing them for a probable single tomorrow. Among the main latent difficulties that constitute a current brake to achieve the proposed objectives to achieve food sovereignty of the Trinidad Municipality, Cuba, based on the respect and conservation of the environment, we can cite: bad agro-economic management, indiscriminate use of agricultural inputs, ignorance of producers and professionals of sustainable production technologies, soil degradation, ignorance of botany and plant breeding of frequently planted crops, poor quality or insufficient availability of the seeds of seeds and bacteria used, ignorance and violation of current agricultural legislation, territorial agricultural ordering outside the real context presented by the municipality, among others. Elements that in one way or another have to do with the insufficient training of professionals and workers in the agricultural sector in the territory. The present work proposes a design and implementation of training actions in the agricultural sector of the territory that allow to reach sustainability standards in the same, starting from a joint action between the Municipal University Center of Trinidad and the Municipal Delegation of Agriculture, exposing already the first results of this training, which are taxed to increase the efficiency of work in the agricultural sector of the territory.},
     year = {2019}
    }
    

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    VL  - 4
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Author Information
  • Department of Development, Municipal University Center of Trinidad, Trinidad, Cuba

  • Department of Development, Municipal University Center of Trinidad, Trinidad, Cuba

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