The Challenges, Innovation and Development of University Broadcasting in the Context of Convergence Media: To Jiangsu University Broadcast Station as an Example
Volume 6, Issue 6, November 2017, Pages: 215-218
Received: Nov. 30, 2017;
Accepted: Dec. 15, 2017;
Published: Jan. 4, 2018
Views 2262 Downloads 132
He Wei, Propaganda Department of Party Committee, Jiangsu University, Zhenjiang, China
Follow on us
With the rapid development of new online media, the traditional media has been greatly impacted. Being an important tool of campus propaganda, university broadcasting faces the urgent problem that how to go with the stream of convergence media. The article analyzes the present situation and existing problems of campus radio in colleges and universities and discusses the opportunities and challenges that campus broadcasting faces in the context of convergence media. Based on that, the article puts forward suggestions on the innovation and development of university campus.
Convergence Media, Colleges and Universities, Campus Radio
To cite this article
The Challenges, Innovation and Development of University Broadcasting in the Context of Convergence Media: To Jiangsu University Broadcast Station as an Example, Education Journal.
Vol. 6, No. 6,
2017, pp. 215-218.
Copyright © 2017 Authors retain the copyright of this article.
This article is an open access article distributed under the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/
) which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Xie Zhengyang. Brief Discussion on Broadcast Skills for News Broadcasts[J]. West China Broadcasting TV, 2015-03-25
GuNannan. Analyzing Current Living Situation of Radio Show Studios [J]. China Broadcasts, 2014-01-15
Zhang Luocheng. Analysis of Campus Broadcasting in the New Media Age - Zhejiang Institute of Media as an Example [J] News Sentinel, 2014-11-15
Yang Yufeng. The Development Difficulties and Strategies of College Broadcasting in the New Media Era [J]. Journalism & Communication, 2014-05-15
Wu Yongman. The New Era of College Broadcasting Development Predicament and Coping Strategies [J]. Journal of Shaoguan University, 2016-07-15
Sun Wenxia. The Role of New Media in Traditional Broadcasting [J]. Voice & Screen World, 2015-04-01
Zhu Zhengan. TheDevelopment and Strategies of Broadcasting in New Media Times [J]. Journal of Southwest Jiaotong University (Social Sciences Edition), 2013-01-15
Bai Yichen. Current Situation and Development of College Campus Media[J]. Journal of News Research, 2016-12-10
Luo Wei. The Integration of Traditional Radio and Internet Radio [J]. Press Outpost,2014-01-15
Ma Hong. Brief Discussion onthe Campus Radio Construction [J]. Private Technology, 2014-06-20
Wang Chengliang. The Analysis of the Current Situation and Development of College Campus Media [J], Southwestern University of Finance and Economics, 2014-04-01