Agriculture, Forestry and Fisheries

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Analysis of Walnut Industry Development in Guangyuan Based on "Smiling Curve"

Received: 4 December 2018    Accepted: 21 December 2018    Published: 16 January 2019
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Abstract

Based on the "Smiling Curve", this paper analyzed the promotion of walnut zonation plantation in Guangyuan, the advantages in the rapid increase of area, yield and output value, and the marketing promotion through technological innovations (e.g. selective breeding and pest control) and brand building. This paper revealed the fact that the walnut industry in Guangyuan had achieved remarkable results, but at the same time, some problems were still existing, such as low rate of improved varieties, focusing on planting but neglecting management, slow development of new main bodies, weak technology research and development in the industrial chain, fewer intensive processed products, changes in cost-benefit and consumption tendency, against which, targeted countermeasures were proposed: carrying out supply side reform of walnut industry chain, industry association + standard, learning from the experience of USA California Walnut Industry Association, strengthening functions of intermediary organizations, and establishing brand and quality monitoring system; increasing support efforts and innovating support mechanism, helping the cultivation of new-type business main bodies, and improving the quality of specialized cooperative organizations; insisting on variety improvement, and paying attention to tackling key problems in scientific research of industrial chain; walnut industry + internet, and combining the walnut forest and the tourism.

DOI 10.11648/j.aff.20180706.15
Published in Agriculture, Forestry and Fisheries (Volume 7, Issue 6, December 2018)
Page(s) 150-155
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2024. Published by Science Publishing Group

Keywords

Forestry Economics, Analysis of Walnut Industry Development, Smiling Curve, Supply-Side Reform, Guangyuan City

References
[1] Pu Hongxu: Delegates from the Field Meeting of Provincial Forestry Industry Development visit Chaotian District: the development mode of walnut industry in Guangyuan is worth learning [J]. Guangyuan Daily. December 22, 2011 (1).
[2] Yang Xia: Small Walnuts Form a Large Industry — Series 1 of Reports on the Development of Forestry Ecological Industry in the Whole City [J] Guangyuan Daily, September 17, 2015, A2.
[3] The Theory Learning Central Group of the Party Leading Group of State Forestry Administration: Vigorously Develop Woody Grain&Oil and Bio-energy — No. 7 of Learning Experience of President Hu Jintao's Important Speech [J]. China Green Times. December 21, 2011 (1).
[4] Mei Qing and Wu Zhaozhe: Why is the Development of Walnut Industry Unprecedentedly Hot in China? — Diagnose the Trend of China's Walnut Industry Development (Part 1) [J]. China Green Times. September 5, 2011 (1).
[5] Tang Biao and Xiang Demeng: During the Investigation of the Development of the Walnut Industry in Chaotian District, Ma Hua Emphasized that Chaotian District Will be Built into the Largest Walnut Production and Processing Base of the Province [J]. Guangyuan Daily. October 28, 2011(1).
[6] Lan Zhanzhan and Wang Liqun: Research on the Integration of Forestry Industry Chain in China [J]. Journal of Beijing Forestry University (Social Science Edition). October, 2011 (1): 70-75.
[7] Liu Yunyun: How the "Green Bank" Makes Farmers' Income Increase Continuously: None of Brand, Scale and Agglomeration is dispensable to the Growth of Forest Industry [J]. Sichuan Daily. January 5, 2012 (9).
[8] Tian Xingrong and Shu Lin: Jiange Brand Walnut Industry has Changed from Autonomous Operation to Cooperative Operation;the First Walnut Specialized Cooperative Hung Out its Shingle in Wulian. [J]. Guangyuan Daily, July 27, 2012.
[9] Zhou Hongsheng, Wang Xiqun, Guo Baoxiang, Wang Jianzhong and Feng Guangping: Intermittent Physical Refining Technology and Processing Equipment Choice of Walnut Oil [J]. China Forestry Science and Technology, 2010.24 (5): 94-96.
[10] Peng Jiangyi: Metamorphosis from "Primary Product" to "Leading Product" - the Development of Walnut Industry in Shangluo, Shaanxi Province [J]. China Green Times. 2012.9.27 (B2).
[11] Xu Qiying, Liu Xiangrong and Duan Fangzong: Transformation and Pruning Technology for Unrestrainedly Grown Walnut Trees in Dechang County [J]. Journal of Sichuan Forestry Science and Technology. 2017.36 (6). 94-96.
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  • APA Style

    Wu Zhiwen. (2019). Analysis of Walnut Industry Development in Guangyuan Based on "Smiling Curve". Agriculture, Forestry and Fisheries, 7(6), 150-155. https://doi.org/10.11648/j.aff.20180706.15

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    ACS Style

    Wu Zhiwen. Analysis of Walnut Industry Development in Guangyuan Based on "Smiling Curve". Agric. For. Fish. 2019, 7(6), 150-155. doi: 10.11648/j.aff.20180706.15

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    AMA Style

    Wu Zhiwen. Analysis of Walnut Industry Development in Guangyuan Based on "Smiling Curve". Agric For Fish. 2019;7(6):150-155. doi: 10.11648/j.aff.20180706.15

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  • @article{10.11648/j.aff.20180706.15,
      author = {Wu Zhiwen},
      title = {Analysis of Walnut Industry Development in Guangyuan Based on "Smiling Curve"},
      journal = {Agriculture, Forestry and Fisheries},
      volume = {7},
      number = {6},
      pages = {150-155},
      doi = {10.11648/j.aff.20180706.15},
      url = {https://doi.org/10.11648/j.aff.20180706.15},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.aff.20180706.15},
      abstract = {Based on the "Smiling Curve", this paper analyzed the promotion of walnut zonation plantation in Guangyuan, the advantages in the rapid increase of area, yield and output value, and the marketing promotion through technological innovations (e.g. selective breeding and pest control) and brand building. This paper revealed the fact that the walnut industry in Guangyuan had achieved remarkable results, but at the same time, some problems were still existing, such as low rate of improved varieties, focusing on planting but neglecting management, slow development of new main bodies, weak technology research and development in the industrial chain, fewer intensive processed products, changes in cost-benefit and consumption tendency, against which, targeted countermeasures were proposed: carrying out supply side reform of walnut industry chain, industry association + standard, learning from the experience of USA California Walnut Industry Association, strengthening functions of intermediary organizations, and establishing brand and quality monitoring system; increasing support efforts and innovating support mechanism, helping the cultivation of new-type business main bodies, and improving the quality of specialized cooperative organizations; insisting on variety improvement, and paying attention to tackling key problems in scientific research of industrial chain; walnut industry + internet, and combining the walnut forest and the tourism.},
     year = {2019}
    }
    

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  • TY  - JOUR
    T1  - Analysis of Walnut Industry Development in Guangyuan Based on "Smiling Curve"
    AU  - Wu Zhiwen
    Y1  - 2019/01/16
    PY  - 2019
    N1  - https://doi.org/10.11648/j.aff.20180706.15
    DO  - 10.11648/j.aff.20180706.15
    T2  - Agriculture, Forestry and Fisheries
    JF  - Agriculture, Forestry and Fisheries
    JO  - Agriculture, Forestry and Fisheries
    SP  - 150
    EP  - 155
    PB  - Science Publishing Group
    SN  - 2328-5648
    UR  - https://doi.org/10.11648/j.aff.20180706.15
    AB  - Based on the "Smiling Curve", this paper analyzed the promotion of walnut zonation plantation in Guangyuan, the advantages in the rapid increase of area, yield and output value, and the marketing promotion through technological innovations (e.g. selective breeding and pest control) and brand building. This paper revealed the fact that the walnut industry in Guangyuan had achieved remarkable results, but at the same time, some problems were still existing, such as low rate of improved varieties, focusing on planting but neglecting management, slow development of new main bodies, weak technology research and development in the industrial chain, fewer intensive processed products, changes in cost-benefit and consumption tendency, against which, targeted countermeasures were proposed: carrying out supply side reform of walnut industry chain, industry association + standard, learning from the experience of USA California Walnut Industry Association, strengthening functions of intermediary organizations, and establishing brand and quality monitoring system; increasing support efforts and innovating support mechanism, helping the cultivation of new-type business main bodies, and improving the quality of specialized cooperative organizations; insisting on variety improvement, and paying attention to tackling key problems in scientific research of industrial chain; walnut industry + internet, and combining the walnut forest and the tourism.
    VL  - 7
    IS  - 6
    ER  - 

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Author Information
  • Guangyuan Forestry and Garden Bureau, Guangyuan, China

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